OCT/20 TO JAN/2021
Brand and Website
Ria Rehfuß is a rhythmic performance artist working across stage disciplines such as dance, fire shows, clowning, and juggling, captivating audiences in southern Germany. The challenge was to create a visual identity and website that captured her versatility and energy at first glance.
MY ROLE:
Visual Identity
Website Design
Illustration
Process and Solutions
Brand concept: Defined Movement as the core concept of the brand, complemented by visual cues from fire, stage, and Ria’s unique presence.
Illustration: Created original illustrations inspired by her performances, which became key visual elements and a strong signature for the project.
Website: Built wireframes and layout focused on delight and clarity, leading potential clients to discover her work and get in touch.
Outcome
A cohesive visual identity and an authentic, engaging website that reflect her work and energy from the very first interaction.
